ELSA Media and its subsidiaries (‘ELSA’) takes its obligations concerning data protection seriously. We are providing this notice so you have information about how we collect and process your personal data. We ask you to please read this Privacy Notice as it has important information you need to know.
What does our company do?
ELSA are a Media specialist, working with small and large companies across the UK.
What information do we collect and process?
In order for us to provide our services it is legitimate and necessary to receive from your company, or from yourself necessary personal data. “Personal Data” is information about you which, either on its own or when connected with other data, allows us to identify you as an individual customer to provide you with our services. The personal data we hold may include the following:
Your full name and contact information (address, town, postcode, email and phone number)
Your credit card details and/or bank account details (if paying by cheque or bank transfer)
Your purchase details (including time, date and cost, and VAT status)
Your work address and contact information (where appropriate)
Your calls and correspondence with us
Personal data will be collected from you or passed to us by your, where lawful to do so, or with your consent, be collected by us from third parties.
Please note that you are under no obligation to provide us with your personal data, but not providing certain data could prevent us from serving you.
Why do we need your personal data?
ELSA processes personal data about you for a number of purposes, including:
To administrate the process of marketing your business.
To administrate and carry out services on your behalf.
To make contact with you with offers and services.
To organise specialist services such as focus groups with contracted third parties
To follow up with you shortly after services done to check everything is okay
For internal record keeping (to be able to respond to customer enquiry and invoicing)
To make an appointment with you to assess your needs.
To carry out customer satisfaction surveys.
For website recognition as part of our customer service and site security
To process payments by credit/debit card or bank account details
To remind or update you, regarding the maintenance of your websites, apps, social Media.
To provide our services to you as requested or agreed
To help us improve the services we offer
This list is not exhaustive and may be updated from time to time. We do not ‘trade’ in your personal data and will not sell or rent your details.
Who will your personal data be shared with?
ELSA are approved by a number of companies. We may share your basic personal data, such as name and address, contact details, with the relevant company you are connected with to provide the service you have requested.
Your personal information may also be made available with third parties providing relevant services under contract to ELSA, such as specialists in system recalibration, auditors, compliance managers, web hosting, IT hosting, and sales providers. These companies may use information about you to perform their functions on our behalf in accordance with the services we have requested and contract terms imposed.
We may also disclose specific information upon lawful request by government authorities, law enforcement and regulatory authorities where required or permitted by law.
In the event that we sell our business, we may share your details with the buyer to enable them to fulfil the service we have agreed with you.
Your personal information will not be transferred to, stored or otherwise processed outside the UK.
Do we get involved in direct marketing?
ELSA does use direct marketing activities in relation to products and services which may be of interest to you based on your purchase history. Our marketing activities in the form of customer letters, newsletters, emails, surveys and SMS messages are totally optional and we can adjust the way we communicate with you.
We can manage your communication preferences for you - simply use the form at the bottom go the page.
What rights do you have to amend personal data?
You have the right to review the personal data held by us and have inaccurate information about you corrected. To understand more about our data processing activities or to request access to your personal information please contact our customer support team using the form at the bottom of the page.
How long do we keep your personal data?
Personal information will be retained for an appropriate period of time. We will keep your data for the duration of you being classed as a current customer. We define a current customer as someone who has used a service of ELSA’s within the last 3 years.
ELSA may keep your details on record for as long as it is necessary to meet record keeping requirements. We hold booking, invoice and email details for seven years. They are then deleted in accordance with data protection and other applicable legislation. Should you wish to make a warranty claim after this period, you will need to provide a copy of our invoice or our completed guarantee.
Inbound and outbound telephone call recordings will be stored for 12 months and then deleted.
Changes to this Privacy Notice
ELSA may change this Privacy Notice from time to time in order to reflect changes in the law.
Your right to complain to the data protection regulator
We’d like the chance to resolve any complaints you have, however you also have the right to complain to the UK data protection regulator (the "ICO") about how we have used your personal data. Their website is https://ico.org.uk/for-the-public/raising-concerns
Their website also contains useful information about your privacy rights https://ico.org.uk/for-organisations/resources-and-support/your-data-matters
01 – GDPR Privacy Notice 14/05/2018
02 – GDPR Privacy Notice 23/05/2018 – ICO website information added.
We may collect technical data about the type of internet browser and computer operating system you use. This information does not identify you as an individual and is only for tracking website usage.
We may also place a "cookie" on your hard drive that will help us identify you when you return to the site and allow us to tailor content to your personal preferences. If you do not wish to use "cookies" you may disable this option in your internet browser settings.